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Early-stage companies advised to be frugal

Start-ups need to be more aware of cash flow management and ‘burning through resources too quickly’, advises the Institute of Chartered Accountants in England and Wales.

With start-up rates at a high point, many entrepreneurs find the reality of running a business different to their perceptions.

Entrepreneurs were asked about the perceptions between starting out in business versus the reality and what they would have done differently.

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